Wet®, the world’s best-selling specialty line of personal lubricants and intimacy products, has revamped their website: www.stayswetlonger.com. The site domain has been live since 2005 and was last updated in 2009. The new site is easier to navigate and features interactive components to help users more readily find exactly what they are looking for. The first phase of the re-launched site offers new content with questionnaires, hot tips and product video reviews enabling the customer to have a more personalized experience.
Catering to all audiences, Wet® has added a new LGBT section. “Recognizing that every person, couple and relationship is unique is part of the Wet® philosophy,” said Jennifer Martsolf, Vice President of Marketing. “We want the website to express that Wet truly does offer a formula for every desire. We made the site completely scalable to allow for growth, new technology, and advances in social media and community building.”
In addition to the LGBT section, consumers can easily find products to suit their individual needs by answering six multiple choice questions using the “Which Formula Is Right For You?” interactive feature. The “Wet Lube Tube” section also facilitates product choice decisions with product reviews and “How to” videos from real consumers.
About Wet International, Inc.
Founded in 1989 by Michael Trigg, Trigg Laboratories manufactures premium sexual wellness and consumer healthcare products and is parent company to Wet® International, Inc., the world’s best-selling specialty line of personal lubricants and intimacy products. Developed, formulated and packaged at Trigg Laboratories’ 63,000 square foot state-of-the-art facility in Valencia, California, each of Wet’s 80+ products are manufactured in an FDA inspected medical device manufacturing facility and boast exceptional purity, consistency and comfort levels. Wet is currently available in 62 countries. To learn more about Wet, please visit www.stayswetlonger.com.